Erik Lauritzen Design & Motion
Erik Lauritzen Design & Motion
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Mic Bergsma

 
 

MicBergsma

Mic Bergsma is a pro wakeboarder, videographer, a GoPro family member, and a talented and successful Youtuber. He currently maintains over 450k Youtube subscribers and an impressive +60k Instagram followers.

Mic needed some branding that captured his dynamic/fun reputation via Youtube, but something that doubles for his high-end photography, drone footage, and video production side of his business. For this, I developed a responsive logo set that could be paired in various ways and keep the branding consistent and strong across all outlets.

VISUAL CONCEPT, DESIGN, ILLUSTRATION, MOTION GRAPHICS,

 
 
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Maui Mic

Mic recently moved from Texas to Hawaii, so he wanted a graphic that would promote this change of venue. We decided on a full-color likeness of Mic, donning his trademark straw hat and sunglasses. This would be printed on free stickers, t-shirts, and other fan merch – but also used in creative ways on his Youtube channel and social media. The graphic has been well received by Mic’s audience!

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GoPro Tips: Intro

If you do a search for “GoPro Tips,” you will find Mic’s videos at the top of the list on Youtube. He’s come up with (literally) hundreds of his own techniques and tricks on ways to use this handy little action cam. We needed a quick/effective intro that would show the title, camera and the tip number within a few seconds.

 
 
 

T-Shirt Design

 

Mic needed a shirt to wear on his Youtube videos and social media channels. These shirts are sold on his online shop and given away as prizes to his subscribers and followers.

 
Front Shirt Design
Mic and Lori Bergsma picking up the printed goods
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